In-Game Purchases & Digital Stores

Within the storefront landscape, this week's most lively debate revolved around Epic Games' weekly free game showcase. Supported by newly released titles, this momentum moved the platform into second place on the agenda of players in Turkey. Steam, still in the top spot, kept its position as the most fundamental destination, driven by discount tracking and shopping habits.

Competition also intensified on consoles. Xbox Store highlighted current deals with its weekly digital offers page, while PlayStation Store Türkiye was actively followed through its events and campaigns section. Nintendo eShop maintained its place in the conversation around digital purchases and discounts, while EA app kept its visibility on the purchasing side within the publisher ecosystem. Battle.net, where Blizzard players gather, Ubisoft Store, which stands out with publisher campaigns, and GOG, which appeals to a loyal audience as a DRM-free alternative, held their places on the list. Humble Store, known for its bundle campaigns, took the last spot with periodic interest.

This whole picture shows that players closely follow both discount periods on major platforms and publisher-specific stores, and that the Steam and Epic Games duo clearly stands out in this competition.