The biggest story in U.S. tour operating right now is consolidation at The Travel Corporation, where Trafalgar has been rebuilt into a power brand that travel sellers can no longer afford to overlook. Travel Weekly's coverage of the reshuffle made the change visible to agencies, and the latest restructuring has pulled Costsaver under the Trafalgar umbrella as well.
Contiki remains prominent as a sister brand inside the reshaped TTC portfolio, while Insight Vacations, still mid-transition, has stayed in the trade press through coverage of the group's reorganization. Advisors are also hearing from the luxury end of the market, where Tauck continues to be positioned as the premium choice and Abercrombie & Kent published an October update that kept its name in circulation. Collette remains active in the advisor channel, G Adventures keeps its adventure product in U.S. booking conversations, and Intrepid resurfaced in news about destinations reopening and new partner activity. Exodus, meanwhile, keeps turning up in operator comparisons and solo-traveler guides.
Taken together, the category is being shaped by a handful of large corporate families folding brands together, which gives U.S. agents fewer but more powerful names to sell. Independent specialists and mid-tier brands are competing hard for the attention of advisors who are now dealing with a more crowded, more consolidated field.
Today's Ranking
| # | Name | Score | 24h | |
|---|---|---|---|---|
| 1 | E | Expedia | 98.9 | +0% |
| 2 | E | Expedia Group | 92.4 | +0% |
| 3 | C | Contiki | 90.9 | +19.3% |
| 4 | I | Intrepid Travel | 84.7 | +16.2% |
| 5 | G | G Adventures | 84.3 | +10.6% |
| 6 | C | Costsaver | 82.4 | +0% |
| 7 | T | Trafalgar | 82.1 | -13.7% |
| 8 | T | Tauck | 81.5 | +0% |
| 9 | C | Classic Vacations | 80.8 | +24.3% |
| 10 | E | EF Go Ahead Tours | 77.3 | +0% |